Microsoft and Barnes Noble Write Their own Love Story。微软和Barnes Noble都写了爱情故事。last July Barnes Noble gave a presentation to the anti trust division of Americas department of justice。

去年7月，Barnes noble向美国司法部反托拉斯部门进行了示范。In slide after slide，the bookseller laid into Microsoft . Barnes noble的所有幻灯片都在反击微软。The software giant，it thundered，was guilty of anti-competitive behaviour in demanding royalties from makers of mobile devicesBarnes Noble嘲弄说，微软只享有最不重要的专利，并警告司法部微软过去的反竞争不道德。

Nine months later，the bookworms and the geeks are the best of friends。九个月后，书呆子和极客成了最坏的朋友。on April 30 th Barnes noble said it was creating a subsidiary，called newco for now，into which it would put nook and its college business4月30日，Barnes Noble宣布正式成立Nook(在美国校园内享受641家书店)和NewCo(主管高校事业部)的分公司。Microsoft IS Putting up $ 300m for 17.6% of Newco。

微软投资3亿美元持有17.6股股票。people will be able to buy and read e-books through A nook application for windows 8，A new incarnation of microsofts operating system that is due tue人们可以通过WIN8版Nook应用于销售和读者电子书，WIN8是微软的新操作系统，将于几个月后上市。Microsoft will pay newco an advance of $ 180m Over three Years for such purchases，Plus $ 125m Over Five Years to Buy Content and Develop teepthe squabbles over patents have been settled : Microsoft is giving Barnes Noble licence for the Nook and will get royalties in return。

专利纠纷已经平息：For now at least，the Nook will remain an Android，not windows，device。至少目前，nook仍然是Android阵营的成员，而不是windows成员。the agreement values NewCo at $ 1.7 billion，more than twice Barnes Noble market capital isation before it was announced。

协议将newco评价为17:The Book Sellers share price rose by 50% on The day of The deal-which tells you what investors think of The dead-tree end of The tratethe alliance should bring Barnes Noble not only cash but also new readers of digital books and magazines，especially outside the United States In据调查机构IDC的Tom Mainelli称，在2011年第四季度美国市场新发行的700万本电子书阅读器中，Barnes Noble占五分之一，Kindle的生产商亚马逊包括四分之三。but Barnes Noble shipped no Nooks else where，which helps explain why it had only 14% of the global market。但是，Barnes noble仅在美国销售Nook。Via the Nook app，non-Americans will alsobe able to leaf through Barnes Nobles Digital catalogue。

通过nook适用，其他国家的居民也可以通过Barnes noble的Microsoft is in effect buying a second bash at a market where it made an early but unsuccessful Start。这是微软早期进入电子书市场以来的第二次尝试。it launched its own e-reader software all of 12 years ago。

12年前，微软发布了自己的电子书软件。The deal with Barnes noble，bringing lots of content with it，May give people an extra reason to buy windows 8 table ts(a likelier choice foice这次与Barnes Noble的合同中又增加了很多内容，上市后销售WIN 8平板电脑的人有了更多的理由(对于电子读者来说，平板电脑比智能手机、笔记本电脑或台式机更自由地选择)。the bundling of Barnes nobles college business into NewCo indicates hope that a fair few of these customers will be students。

Barnes noble的许多大学工作带来了newco，Allen Weiner of Gartner、another research firm、Suggests That through Campus Bookshop S Barnes Noble Could Sell Wook调查机构杰德纳公司的Allen Weiner似乎通过了校园书店，Of course，others are after students Dollars too . apple recently Started selling Interactive digital textbooks当然，其他公司也开始为大学生市场购买苹果最近最差的平板电脑ipad销售对话电子书(合作出版社之一是皮尔逊，也是经济学人的股东之一)。but Mr Weiner points out that Microsoft and Barnes noble have some advantages . lots of students write notes and essays with microsofts office soffice但是Weiner认为微软和Barnes Noble有优势，很多学生记下微软的office软件，写文章，但IPad上没有这个软件。and although Amazon sells and rents a lot of paper text books，it has not done much with digital ones。

亚马逊正在租赁大量纸质教材，但不太涉及电子版教材。the tie-up with Barnes noble makes three of a kind for Microsoft : cheap deals with struggling but established partners in markets where it is And ss与Barnes Noble的合作关系是，微软已经完成了第三次同类合作。In 2009 it struck an agreement with Yahoo！In online search.2009年，微软和雅虎就在线搜索达成了协议。

last year Nokia became the prime conduit for windows in smart phones。去年诺基亚成为windows智能手机的最佳频道。with Barnes Noble it is having another stab at e-reading . unlike the books on the nook，this tale is still being written。

而且，与Barnes nook Nook的电子书不同，这个故事仍然在后面。

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